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Retail Management: Program Overview, Universities, Careers & Salaries

Program Overview

Designed for aspiring leaders in the dynamic retail sector, this program equips students with the strategic and operational expertise needed to oversee diverse retail environments—from brick-and-mortar stores and specialty boutiques to national chains and digital marketplaces. Graduates emerge with a comprehensive understanding of retail ecosystems, ready to drive performance, optimize customer experiences, and lead teams in fast-paced, competitive markets.

  • Retail Management: Focuses on the planning, coordination, and oversight of day-to-day retail operations, including store layout, workflow efficiency, and performance monitoring across multiple channels.
  • Merchandise Management: Covers inventory planning, product assortment strategies, pricing models, and supply chain coordination to maximize sales and minimize overstock or stockouts.
  • Customer Service Management: Explores techniques for building loyalty, resolving complaints, training service teams, and leveraging feedback to enhance the overall shopping experience.
  • Marketing in Retail Contexts: Addresses promotional strategies, brand positioning, digital advertising, in-store campaigns, and customer segmentation tailored to retail environments.
  • Organizational Behavior: Investigates team dynamics, leadership styles, motivation, and conflict resolution within retail workforces to improve productivity and workplace culture.
  • Accounting and Finance for Retail: Provides foundational knowledge in financial reporting, budgeting, cost analysis, and profit margin tracking specific to retail revenue models.
  • Business Law and Compliance: Examines legal frameworks governing retail operations, including contracts, consumer protection laws, employment regulations, and e-commerce compliance.
  • Personnel Management: Focuses on recruitment, training, performance evaluation, and retention strategies for retail staff across seasonal and full-time roles.

Retail Management Graduate Trends (2010-2024)

1,434
Total Graduates (2023-2024)
57
Universities & Colleges
4
Career Pathways

Retail Management Career Pathways & Salary Outlook

The following table presents salary data for occupations typically aligned with Retail Management degrees, including General and Operations Managers, Business Teachers, Postsecondary and Personal Service Managers, All Other. These career paths represent common employment outcomes but are not guaranteed for all graduates. Salary ranges vary by location, employer, experience level, and specific role requirements. Nationally, these occupations employ approximately 4,789,850 professionals.


National Average Salaries

Occupation Median Salary Salary Range Total Employment Hourly Rate
General and Operations Managers 11-1021 $102,950 $47,420 - $239,200 3,584,420 $49.50
Business Teachers, Postsecondary 25-1011 $97,270 $46,460 - $210,530 81,780 N/A
Personal Service Managers, All Other 11-9179 $61,340 $36,880 - $111,130 10,490 $29.49
First-Line Supervisors of Retail Sales Workers 41-1011 $47,320 $31,120 - $76,560 1,113,160 $22.75

Retail Management Salary Map by State

Geographic location significantly impacts earning potential for these careers. Average salaries range from $54,993 in Arkansas to $118,240 in District of Columbia—a 115% difference. The highest-paying states include District of Columbia, Alaska, and Connecticut. Nationwide, these occupations employ over 4,789,850 professionals across all states. Explore the interactive map below to compare regional compensation and identify optimal markets for your career goals.

Average Salary Range:

Top Universities for Retail Management by Graduate Enrollment

Below are the top 57 institutions offering Retail Management programs for the 2023-2024 academic year (the most recent data reported as of 2025), ranked by the number of graduates. The highest graduate enrollment in Retail Management is found at Cerritos College (590 graduates), Sinclair Community College (139 graduates), Central New Mexico Community College (CNM) (69 graduates), University of Arizona (68 graduates), and LIM College (LIM) (59 graduates). Combined, these colleges produced 1,434 graduates across all degree levels. Program availability varies by award level, including Associate, Bachelor's, Master's, and Doctoral degrees at participating universities and schools.

College Name Award Levels Graduates Location Control Website
Cerritos College
Associate's
Other Award
590 Norwalk, California Public cerritos.edu
Sinclair Community College
Certificate (1-2 yrs)
Other Award
139 Dayton, Ohio Public sinclair.edu
Central New Mexico Community College (CNM)
Other Award
69 Albuquerque, New Mexico Public cnm.edu
University of Arizona
Bachelor's
68 Tucson, Arizona Public arizona.edu
LIM College (LIM)
Master's
59 New York, New York Private limcollege.edu
Fresno City College (FCC)
Certificate (1-2 yrs)
Associate's
57 Fresno, California Public fresnocitycollege.edu
Baton Rouge Community College (BRCC)
Other Award
56 Baton Rouge, Louisiana Public mybrcc.edu
Wayne County Community College District (WCCCD)
Other Award
49 Detroit, Michigan Public wcccd.edu
Grand Rapids Community College (GRCC)
Certificate (1-2 yrs)
45 Grand Rapids, Michigan Public grcc.edu
Clover Park Technical College (CPTC)
Associate's
Other Award
39 Lakewood, Washington Public cptc.edu
Austin Community College District (ACC)
Other Award
33 Austin, Texas Public austincc.edu
City Colleges of Chicago (OHC)
Other Award
30 Chicago, Illinois Public ccc.edu
Phoenix College (PC)
Other Award
21 Phoenix, Arizona Public phoenixcollege.edu
Shasta College
Other Award
16 Redding, California Public shastacollege.edu
Lemoore College
Other Award
15 Lemoore, California Public westhillscollege.com
University of North Texas (UNT)
Master's
14 Denton, Texas Public unt.edu
Santa Ana College (SAC)
Associate's
Other Award
12 Santa Ana, California Public sac.edu
Moraine Valley Community College (MVCC)
Other Award
10 Palos Hills, Illinois Public morainevalley.edu
St. John's University (SJU)
Bachelor's
9 Queens, New York Private stjohns.edu
San Diego Mesa College
Other Award
7 San Diego, California Public sdmesa.edu
Western New England University (WNE)
Bachelor's
7 Springfield, Massachusetts Private wne.edu
Butte College
Certificate (1-2 yrs)
5 Oroville, California Public butte.edu
Chaffey College
Associate's
Other Award
5 Rancho Cucamonga, California Public chaffey.edu
San Joaquin Delta College
Associate's
Other Award
5 Stockton, California Public deltacollege.edu
College of Southern Idaho (CSI)
Other Award
5 Twin Falls, Idaho Public csi.edu
Drexel University
Master's
5 Philadelphia, Pennsylvania Private drexel.edu
Midlands Technical College (MTC)
Other Award
5 West Columbia, South Carolina Public midlandstech.edu
El Camino Community College District (ECC)
Other Award
4 Torrance, California Public elcamino.edu
Mesa Community College (MCC)
Other Award
3 Mesa, Arizona Public mesacc.edu
Mohave Community College (MCC)
Other Award
3 Kingman, Arizona Public mohave.edu
MiraCosta College
Associate's
Other Award
3 Oceanside, California Public miracosta.edu
Coalinga College
Associate's
Other Award
3 Coalinga, California Public westhillscollege.com
Delgado Community College
Other Award
3 New Orleans, Louisiana Public dcc.edu
SUNY Morrisville (SUNY Morrisville)
Bachelor's
3 Morrisville, New York Public morrisville.edu
Lower Columbia College (LCC)
Other Award
3 Longview, Washington Public lowercolumbia.edu
Rio Salado College
Other Award
2 Tempe, Arizona Public rio.maricopa.edu
American River College (ARC)
Other Award
2 Sacramento, California Public arc.losrios.edu
Grossmont College
Associate's
Other Award
2 El Cajon, California Public grossmont.edu
Mt San Antonio College (Mt. SAC)
Associate's
2 Walnut, California Public mtsac.edu
Rio Hondo College (RHC)
Certificate (1-2 yrs)
Other Award
2 Whittier, California Public riohondo.edu
Connecticut State Community College (CT State)
Other Award
2 Hartford, Connecticut Public ctstate.edu
College of Southern Maryland (CSM)
Other Award
2 La Plata, Maryland Public csmd.edu
Columbus College of Art & Design (CCAD)
Master's
2 Columbus, Ohio Private ccad.edu
University of Northwestern Ohio (UNOH)
Associate's
2 Lima, Ohio Private unoh.edu
Edmonds College
Other Award
2 Lynnwood, Washington Public edmonds.edu
Highline College
Other Award
2 Des Moines, Washington Public highline.edu
Norco College
Certificate (1-2 yrs)
Associate's
2 Norco, California Public norcocollege.edu
Central Arizona College (CAC)
Other Award
1 Coolidge, Arizona Public centralaz.edu
Los Angeles Valley College (LAVC)
Other Award
1 Valley Glen, California Public lavc.edu
Los Angeles City College (LACC)
Other Award
1 Los Angeles, California Public lacitycollege.edu
San Bernardino Valley College (SBVC)
Other Award
1 San Bernardino, California Public valleycollege.edu
Solano Community College
Other Award
1 Fairfield, California Public welcome.solano.edu
Columbia College Chicago (CCC)
Bachelor's
1 Chicago, Illinois Private colum.edu
Anoka-Ramsey Community College (ARCC)
Other Award
1 Coon Rapids, Minnesota Public anokaramsey.edu
New Mexico State University (NMSU)
Certificate (1-2 yrs)
1 Grants, New Mexico Public grants.nmsu.edu
Inter American University of Puerto Rico (UIPR)
Master's
1 Mercedita, Puerto Rico Private ponce.inter.edu
Las Positas College (LPC)
Other Award
1 Livermore, California Public laspositascollege.edu

Frequently Asked Questions

Find answers to the most common questions about Retail Management programs

How much can I earn with a Retail Management degree?

Salaries for Retail Management graduates vary by role and location. General and Operations Managers earn a median of $102,950 annually, while Business Teachers, Postsecondary earn around $97,270. Geographic location significantly impacts earnings—professionals in District of Columbia average $118,240 compared to $54,993 in Arkansas. Approximately 4,789,850 professionals work in related occupations nationwide.

Salary data from U.S. Bureau of Labor Statistics OEWS program, May 2024. Earnings vary by experience, employer, and market conditions.

Which universities have the largest Retail Management programs?

Currently 57 accredited institutions offer Retail Management degrees across the U.S. Programs with the highest enrollment include Cerritos College (590 graduates), Sinclair Community College (139 graduates), and Central New Mexico Community College (CNM) (69 graduates).

Program size doesn't necessarily indicate quality—consider factors like faculty expertise, production opportunities, location, and available degree levels when choosing a school.

Data based on IPEDS program completions for 2023-2024 academic year. Numbers reflect programs where students graduated.

Is enrollment in Retail Management growing or declining?

Graduate numbers have increased over the past decade, rising from 189 in 2010 to 1,434 in 2023-24. This represents a 659% increase overall from 2010.

The field remains specialized with steady interest, though opportunities are most concentrated in major metropolitan areas with active arts scenes like New York, California, and Illinois.

Graduate enrollment data from IPEDS, 2010-2024 academic years. Trends reflect reported completions at participating institutions.

What career paths are available with a Retail Management degree?

This degree prepares you for roles such as General and Operations Managers, Business Teachers, Postsecondary, and Personal Service Managers, All Other. Related occupations employ approximately 4,789,850 professionals nationwide.

Skills in project management, creative leadership, and collaboration also transfer to event planning, arts administration, marketing, and corporate training roles. Many professionals work freelance or on a project basis across theatre, film, and live events.

Career pathways mapped using CIP-SOC crosswalk from the National Center for Education Statistics. Employment data from BLS OEWS May 2024.

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