Sports Communication: Program Overview, Universities, Careers & Salaries

Salaries for Sports Communication graduates vary by role and location. Agents and Business Managers of Artists, Performers, and Athletes earn a median of $96,310 annually, while Communications Teachers, Postsecondary earn around $77,800. Geographic location significantly impacts earnings—professionals in District of Columbia average $94,060 compared to $45,700 in Vermont. Approximately 404,540 professionals work in related occupations nationwide.

Currently 80 accredited institutions offer Sports Communication degrees across the U.S. Programs with the highest enrollment include Arizona State University Campus Immersion (ASU) (132 graduates), University of Wisconsin-Madison (102 graduates), and Rowan University (92 graduates).

Program size doesn't necessarily indicate quality—consider factors like faculty expertise, production opportunities, location, and available degree levels when choosing a school.

Graduate numbers have increased over the past decade, rising from 13 in 2010 to 1,202 in 2023-24. This represents a 9,146% increase overall from 2010.

The field remains specialized with steady interest, though opportunities are most concentrated in major metropolitan areas with active arts scenes like New York, California, and Illinois.

This degree prepares you for roles such as Agents and Business Managers of Artists, Performers, and Athletes, Communications Teachers, Postsecondary, and Public Relations Specialists. Related occupations employ approximately 404,540 professionals nationwide.

Skills in project management, creative leadership, and collaboration also transfer to event planning, arts administration, marketing, and corporate training roles. Many professionals work freelance or on a project basis across theatre, film, and live events.