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Arts and Media Management: Program Overview, Universities, Careers & Salaries

Program Overview

Arts and Media Management equips students with the strategic leadership and operational expertise needed to thrive in dynamic cultural and creative industries. This interdisciplinary program integrates business acumen with artistic insight, preparing graduates to navigate the complexities of managing visual arts, performing arts, and entertainment media organizations.

  • Business and Financial Management: Develops skills in budgeting, financial planning, and fiscal oversight tailored to nonprofit and for-profit creative enterprises.
  • Marketing and Fund-Raising: Explores contemporary strategies for audience development, brand positioning, and securing sustainable funding through grants, sponsorships, and donor engagement.
  • Labor Relations for the Arts: Addresses union negotiations, collective bargaining, and equitable workforce practices specific to creative professionals and performing artists.
  • Event Promotion and Management: Covers end-to-end planning, logistics, public relations, and digital outreach for live performances, exhibitions, and cultural festivals.
  • Product and Artist Management: Focuses on career development, branding, contractual agreements, and long-term strategic planning for individual creatives and cultural products.
  • Applicable Law: Provides foundational knowledge of intellectual property rights, contracts, licensing, and regulatory compliance within the arts and media sectors.

Arts and Media Management Graduate Trends (2010-2024)

982
Total Graduates (2023-2024)
69
Universities & Colleges
3
Career Pathways

Arts and Media Management Career Pathways & Salary Outlook

The following table presents salary data for occupations typically aligned with Arts and Media Management degrees, including Managers, All Other, Agents and Business Managers of Artists, Performers, and Athletes and Art, Drama, and Music Teachers, Postsecondary. These career paths represent common employment outcomes but are not guaranteed for all graduates. Salary ranges vary by location, employer, experience level, and specific role requirements. Nationally, these occupations employ approximately 743,090 professionals.


National Average Salaries

Occupation Median Salary Salary Range Total Employment Hourly Rate
Managers, All Other 11-9199 $136,550 $68,860 - $227,590 630,980 $65.65
Agents and Business Managers of Artists, Performers, and Athletes 13-1011 $96,310 $48,530 - $239,200 14,220 $46.30
Art, Drama, and Music Teachers, Postsecondary 25-1121 $80,190 $47,040 - $194,530 97,890 N/A

Salary Comparison

Arts and Media Management Salary Map by State

Geographic location significantly impacts earning potential for these careers. Average salaries range from $61,985 in Utah to $138,360 in California—a 123% difference. The highest-paying states include California, Massachusetts, and District of Columbia. Nationwide, these occupations employ over 743,090 professionals across all states. Explore the interactive map below to compare regional compensation and identify optimal markets for your career goals.

Average Salary Range:

Top Universities for Arts and Media Management by Graduate Enrollment

Below are the top 69 institutions offering Arts and Media Management programs for the 2023-2024 academic year (the most recent data reported as of 2025), ranked by the number of graduates. The highest graduate enrollment in Arts and Media Management is found at University of Central Florida (UCF) (152 graduates), Los Angeles Film School (LAFS) (116 graduates), Belmont University (95 graduates), Northwestern University (74 graduates), and University of Kentucky (UK) (35 graduates). Combined, these colleges produced 982 graduates across all degree levels. Program availability varies by award level, including Associate, Bachelor's, Master's, and Doctoral degrees at participating universities and schools.

College Name Award Levels Graduates Admissions Location Control Website
University of Central Florida (UCF)
Bachelor's
152 SAT: 1190-1350
ACT: 25-29
Orlando, Florida Public ucf.edu
Los Angeles Film School (LAFS)
Bachelor's
116 N/A Hollywood, California Private lafilm.edu
Belmont University
Bachelor's
95 SAT: 1160-1350
ACT: 23-30
Nashville, Tennessee Private belmont.edu
Northwestern University
Master's
74 SAT: 1490-1560
ACT: 33-35
Evanston, Illinois Private northwestern.edu
University of Kentucky (UK)
Bachelor's
Master's
Doctorate (R)
35 SAT: 1080-1290
ACT: 21-28
Lexington, Kentucky Public uky.edu
University of Southern California (USC)
Master's
Post-Master's
34 SAT: 1440-1550
ACT: 32-35
Los Angeles, California Private usc.edu
Full Sail University
Associate's
Bachelor's
Other Award
34 N/A Winter Park, Florida Private fullsail.edu
Grand Canyon University (GCU)
Bachelor's
25 SAT: 1058-1175
ACT: 19-24
Phoenix, Arizona Private gcu.edu
Colorado State University (CSU)
Postbac Cert.
Master's
25 N/A Fort Collins, Colorado Public colostate.edu
University of Miami (UM)
Postbac Cert.
Master's
24 SAT: 1330-1470
ACT: 30-33
Coral Gables, Florida Private miami.edu
University of North Alabama (UNA)
Bachelor's
22 N/A Florence, Alabama Public una.edu
Elon University
Bachelor's
21 SAT: 1143-1305
ACT: 23-28
Elon, North Carolina Private elon.edu
Carnegie Mellon University (CMU)
Bachelor's
Master's
19 SAT: 1500-1570
ACT: 34-35
Pittsburgh, Pennsylvania Private cmu.edu
Ohio University (OHIO)
Master's
18 SAT: 1100-1290
ACT: 22-28
Athens, Ohio Public ohio.edu
Pepperdine University
Bachelor's
16 SAT: 1250-1450
ACT: 26-32
Malibu, California Private pepperdine.edu
Butler University
Bachelor's
16 SAT: 1180-1360
ACT: 26-31
Indianapolis, Indiana Private butler.edu
The New School
Master's
15 N/A New York, New York Private newschool.edu
Drexel University
Bachelor's
15 SAT: 1230-1430
ACT: 27-33
Philadelphia, Pennsylvania Private drexel.edu
National University (NU)
Bachelor's
13 N/A San Diego, California Private nu.edu
Syracuse University
Master's
12 SAT: 1260-1430
ACT: 28-32
Syracuse, New York Private syracuse.edu
American University (AU)
Postbac Cert.
Master's
11 SAT: 1300-1450
ACT: 29-33
Washington, District of Columbia Private american.edu
Miami University
Bachelor's
11 SAT: 1210-1380
ACT: 26-31
Oxford, Ohio Public miamioh.edu
Southern Utah University (SUU)
Master's
11 N/A Cedar City, Utah Public suu.edu
Ringling College of Art and Design
Bachelor's
9 N/A Sarasota, Florida Private ringling.edu
Stonehill College
Bachelor's
8 N/A Easton, Massachusetts Private stonehill.edu
University of Central Oklahoma (UCO)
Bachelor's
8 ACT: 17-24 Edmond, Oklahoma Public uco.edu
University of Houston (UH)
Master's
8 SAT: 1150-1330
ACT: 23-28
Houston, Texas Public uh.edu
Columbia College Chicago (CCC)
Bachelor's
7 N/A Chicago, Illinois Private colum.edu
Le Moyne College
Postbac Cert.
Master's
7 SAT: 1160-1340
ACT: 25-31
Syracuse, New York Private lemoyne.edu
Middle Tennessee State University (MTSU)
Bachelor's
7 SAT: 1000-1230
ACT: 19-26
Murfreesboro, Tennessee Public mtsu.edu
Champlain College
Bachelor's
7 SAT: 1165-1340
ACT: 27-31
Burlington, Vermont Private champlain.edu
Shenandoah University (SU)
Master's
7 N/A Winchester, Virginia Private su.edu
University of Connecticut (UConn)
Postbac Cert.
Master's
6 SAT: 1210-1420
ACT: 29-33
Storrs, Connecticut Public uconn.edu
DePaul University
Master's
6 SAT: 1130-1340
ACT: 26-31
Chicago, Illinois Private depaul.edu
Michigan State University (MSU)
Master's
6 SAT: 1150-1350
ACT: 26-31
East Lansing, Michigan Public msu.edu
University of Cincinnati (UC)
Master's
6 SAT: 1150-1360
ACT: 24-29
Cincinnati, Ohio Public uc.edu
Central Maine Community College (CMCC)
Associate's
5 N/A Auburn, Maine Public cmcc.edu
Eastern Michigan University (EMU)
Bachelor's
5 SAT: 910-1170
ACT: 18-26
Ypsilanti, Michigan Public emich.edu
University of Missouri (UMKC)
Other Award
5 SAT: 1150-1540
ACT: 21-29
Kansas City, Missouri Public umkc.edu
Western Michigan University (WMU)
Bachelor's
4 SAT: 990-1220
ACT: 20-27
Kalamazoo, Michigan Public wmich.edu
Rowan University
Master's
4 SAT: 1100-1310
ACT: 26-30
Glassboro, New Jersey Public rowan.edu
New Mexico Junior College (NMJC)
Associate's
4 N/A Hobbs, New Mexico Public nmjc.edu
Oklahoma State University (OSU)
Bachelor's
4 SAT: 1030-1240
ACT: 20-27
Stillwater, Oklahoma Public okstate.edu
Albright College
Bachelor's
4 N/A Reading, Pennsylvania Private albright.edu
University of Minnesota (UMD)
Bachelor's
3 SAT: 1128-1335
ACT: 23-28
Duluth, Minnesota Public d.umn.edu
University of Oklahoma (OU)
Postbac Cert.
3 SAT: 1140-1330
ACT: 23-29
Norman, Oklahoma Public ou.edu
University of Oregon (UO)
Post-Master's
3 SAT: 1130-1360
ACT: 22-30
Eugene, Oregon Public uoregon.edu
Lancaster Bible College (LBC)
Bachelor's
3 SAT: 1080-1270
ACT: 21-23
Lancaster, Pennsylvania Private lbc.edu
Lipscomb University
Bachelor's
3 SAT: 1145-1350
ACT: 22-29
Nashville, Tennessee Private lipscomb.edu
Arizona State University Campus Immersion (ASU)
Master's
2 N/A Tempe, Arizona Public asu.edu
University of Hartford (UHart)
Bachelor's
2 SAT: 1100-1280
ACT: 25-32
West Hartford, Connecticut Private hartford.edu
Schoolcraft Community College District
Associate's
2 N/A Livonia, Michigan Public schoolcraft.edu
Wayne State University (WSU)
Master's
2 SAT: 1040-1260
ACT: 21-28
Detroit, Michigan Public wayne.edu
University of Wisconsin (UWGB)
Bachelor's
2 ACT: 18-25 Green Bay, Wisconsin Public uwgb.edu
University of Wisconsin-Stout
Bachelor's
2 ACT: 19-26 Menomonie, Wisconsin Public uwstout.edu
University of Arkansas (U of A)
Other Award
1 SAT: 1050-1220
ACT: 21-28
Fayetteville, Arkansas Public uark.edu
Millikin University
Bachelor's
1 SAT: 860-1170
ACT: 14-24
Decatur, Illinois Private millikin.edu
Kansas Wesleyan University (KWU)
Bachelor's
1 N/A Salina, Kansas Private kwu.edu
Dean College
Bachelor's
1 N/A Franklin, Massachusetts Private dean.edu
Middlesex Community College (MCC)
Other Award
1 N/A Bedford, Massachusetts Public middlesex.mass.edu
Western New England University (WNE)
Bachelor's
1 SAT: 1130-1310
ACT: 25-27
Springfield, Massachusetts Private wne.edu
University of Michigan
Master's
1 SAT: 950-1210
ACT: 17-29
Flint, Michigan Public umflint.edu
Holmes Community College
Associate's
1 N/A Goodman, Mississippi Public holmescc.edu
Keene State College (KSC)
Bachelor's
1 N/A Keene, New Hampshire Public keene.edu
Pennsylvania College of Art and Design (PCAD)
Other Award
1 N/A Lancaster, Pennsylvania Private pcad.edu
Temple University
Bachelor's
1 N/A Philadelphia, Pennsylvania Public temple.edu
Schreiner University
Bachelor's
1 N/A Kerrville, Texas Private schreiner.edu
Westminster University
Bachelor's
1 SAT: 1148-1378
ACT: 23-29
Salt Lake City, Utah Private westminstercollege.edu
Seattle University (Seattle U)
Bachelor's
1 SAT: 1130-1350
ACT: 23-30
Seattle, Washington Private seattleu.edu

Frequently Asked Questions

Find answers to the most common questions about Arts and Media Management programs

How much can I earn with a Arts and Media Management degree?

Salaries for Arts and Media Management graduates vary by role and location. Managers, All Other earn a median of $136,550 annually, while Agents and Business Managers of Artists, Performers, and Athletes earn around $96,310. Geographic location significantly impacts earnings—professionals in California average $138,360 compared to $61,985 in Utah. Approximately 743,090 professionals work in related occupations nationwide.

Salary data from U.S. Bureau of Labor Statistics OEWS program, May 2024. Earnings vary by experience, employer, and market conditions.

Which universities have the largest Arts and Media Management programs?

Currently 69 accredited institutions offer Arts and Media Management degrees across the U.S. Programs with the highest enrollment include University of Central Florida (UCF) (152 graduates), Los Angeles Film School (LAFS) (116 graduates), and Belmont University (95 graduates).

Program size doesn't necessarily indicate quality—consider factors like faculty expertise, production opportunities, location, and available degree levels when choosing a school.

Data based on IPEDS program completions for 2023-2024 academic year. Numbers reflect programs where students graduated.

Is enrollment in Arts and Media Management growing or declining?

Graduate numbers have increased over the past decade, rising from 119 in 2010 to a peak of 988 in 2020, before declining slightly to 982 in 2023-24. This represents a 725% increase overall from 2010.

The field remains specialized with steady interest, though opportunities are most concentrated in major metropolitan areas with active arts scenes like New York, California, and Illinois.

Graduate enrollment data from IPEDS, 2010-2024 academic years. Trends reflect reported completions at participating institutions.

What career paths are available with a Arts and Media Management degree?

This degree prepares you for roles such as Managers, All Other, Agents and Business Managers of Artists, Performers, and Athletes, and Art, Drama, and Music Teachers, Postsecondary. Related occupations employ approximately 743,090 professionals nationwide.

Skills in project management, creative leadership, and collaboration also transfer to event planning, arts administration, marketing, and corporate training roles. Many professionals work freelance or on a project basis across theatre, film, and live events.

Career pathways mapped using CIP-SOC crosswalk from the National Center for Education Statistics. Employment data from BLS OEWS May 2024.

Related Arts Programs

Explore similar degree programs within the Arts field. These programs share the same academic discipline and may offer complementary skills and career pathways.

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